Increase your Sales - Advertise
Click Image to Download Media Kit |
The best way for people to find your business!
• Free map
• Published 4 times a year
• 16,000 copies every 3 months
• 64,000 copies every year
• Distributed in 125+ locations
When tourists arrive on the island they are excited. They have worked hard to afford their vacation and want to have a great experience. Likewise, you have worked hard to develop a great product or service to offer them. But how do you bridge the gap between what you offer and what tourists are looking for? This exclusive Map and Guide is the perfect medium for the thousands of visitors to the island to find your business! The map is an engaging and interactive tool which tourists actively look for. Our effective distribution throughout the island will put your advertising message in front of a targeted audience. Coupled with the thousands of copies which will be printed, your message will be repeated over and over again. In real estate there is a saying, “location is everything”. In advertising there is a similar saying, “repetition is everything”.
The Publication
Discovering San Pedro & Ambergris Caye exclusive Map and Guide is the best way for people to find your business. It is the most innovative printed publication dedicated 100% to the tourism industry of San Pedro and Ambergris Caye. Only our map and guide reaches such a targeted audience without wasting any circulation. The utility of the map, with its interesting articles, coupled with its wide distribution on the island and the fact that it’s free for tourists, ensures a high readership by thousands of potential customers.
Circulation
Circulation of the free Map and Guide is 16,000 copies every three months. This allows a constant supply of updated copies with renewed content throughout the year and for your advertising to stay current. The next issue will be distributed just in time for the subsequent wave of tourists to San Pedro and Ambergris Caye. This amounts to 4 issues for the entire year and a total of 64,000 copies.
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16,000 |
free copies every 3 months |
Readership
The Magazine Publishers Association of America estimates that the average readership of a printed publication of this type is a conservative 2.5 readers per copy. When you factor in its pass-along value, it raises that number up to 4 readers per copy. This means that the 64,000 copies per year will be seen at the very least by 160,000 tourists.
“Consumers consider color print media
advertising useful and valuable”
Source: MRI, Fall 2007
Distribution
All of our advertisers receive several dozen copies along with an attractive holder to display the Map and Guide in their business. With over 100 advertisers in the map, it is distributed across the island including San Pedro Town, North and South.
In addition, we have special displays in the international airport, marine terminals and airstrips. These high traffic locations have a stand that includes a 6 ft. full color banner encouraging visitors to pick up a free Map & Guide.
Every issue is also available for viewing online at www.DiscoveringSanPedro.com and linked from popular websites like AmbergrisCaye.com. Your online ads link directly to your website. All of this is at no extra cost to you.
Why Advertise with Us?
| • | Print advertising is more trusted than advertising on TV and the internet. |
| • | Consumers consider color print media advertising useful and valuable. |
| • | This engaging & free map is the best way for potential clients to find your business. |
| • | Ciculation of the map and guide will be in excess of 16,000 copies every 3 months. |
| • | Multiple issues allow your advertising to reach every new wave of visitors. |
| • | With 4 issues, there will be over 64,000 copies/year with your advertising on it. |
| • | With an average of 2.5 readers/copy you'll get at least 160,000 readers/year. |
| • | Distributed in 125+ locations including the water taxies, airstrips and Intl. Airport. |
| • | Only this map reaches such a targeted audience without wasting any circulation. |
| • | It's the most effective and innovative advertising medium on the island. |
| • | Space is limited and awarded on a first come first serve basis. |
Contact Us
To request a copy of the San Pedro & Ambergris Caye Map & Guide along with our Media Kit (including rates) please contact us and we will be happy to mail it to you. If you are interested in advertising, please contact us to arrange a meeting where we can tailor an advertising campaign to increase your sales.
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Discovering Media Email: info@discoveringmedia.com Tel./Fax: (501) 223-0551 Address: Suite 104, Cor. Eyre & Hutson Sts. Belize City | Belize |
